When I was a regular worker, a colleague and I used to spend a few minutes near the end of every day noodling about potential business ideas. They were all ridiculous. Among my favorites were:
- Outside the car cup-holder that would attach on top of the mirror. In case of spills.
- Sandwich-flavored bread.
- Shame-carts at the grocery store — covered so people wouldn’t be able to look in and see all those Cheetos and Mountain Dew. And the one apple.
While I’m prepping for my next thing, I’ve had some time to noodle on my own and happened upon what I know is going to be the next big thing. For real! I don’t watch my favorite shows (This is Us, Qi, Blackish, GoT, Masterpiece Mystery, in that order) in real time. I save them so I have something to motivate me to get on my bike and do a ride every morning — or, okay, most mornings. Usually 6 out of 7 days a week, so I’m almost an athlete at this point. I mean, WHEN will they put stationary bike riding in the Olympics?
I want to build a Peloton-specific app that adds another option for folks who don’t want/can’t do classes, but don’t want to do scenic rides either. It would allow us to watch those shows on the big Peloton screen, and increases/decreases tension and output according to the emotional level of the scene we’re watching. For instance — no spoilers, because we’ve all seen Lord Grantham’s ulcer — an episode of Downton Abbey might have you starting at a nice, leisurely 35-40 resistance and 90 cadence or so, but then, the dinner scene starts, and you say to yourself, “Wait a minute. What, now? How come my resistance just jumped to 50? And, they’re saying my cadence needs to be at 120? Something’s up! Oh, the tension!’ And, boom, just like that, the emotional bits just become fodder for your legs to work harder and it’s hard to cry when you’re sweating like that. Imagine what an episode of This is Us could do? At least 8million calories burned in those 42 minutes!
For now, I’m doing this analog on my own, but as soon as I can figure out how to become an app developer and negotiate rights and terms with Peloton and every network in the world, I’m pretty sure it’s going to be a game-changer. I just need a name for it. (And if you suggest “Bad Idea”, it’s already taken, so there!)